Independent hip-hop artist, multi-genre multilingual rapper, fashion designer, published model, and public relations agent. He serves as the chief executive officer of his own lifestyle, clothing, and entertainment venture, HONESTGANG. He began building his independent footprints in the music and street fashion landscape during his late teens. His digital presence, streaming discography on public platforms, and commercial brand launches began to formally align under the HONESTGANG umbrella in the late 2010s.