Self-proclaimed "sneakerhead" with a YouTube channel titled TheRealRayRay20 who has earned more than 90,000 subscribers with his reviews and discussions of all things sneakers. He created a secondary YouTube channel called IRantYouRate to publish vlogs, rants and more in February of 2014. He officially kicked off his channel in April of 2013, and earned his first 100 subscribers by June of 2013.