Web video star, blogger, and social influencer, she is known for her makeup and style tutorials, vlogs, blog entries, and more. She has over 1.7 million followers on Instagram and over 360,000 subscribers on YouTube. Her blog is called Dalalid. She began blogging about fashion, make-up, and more in 2012. Her influence spread all over the Arab world, where women rejoiced over her make-up, fashion, and hijab-tying tips. In 2013, she began her YouTube channel, so she could reach a broader audience. She began making style and makeup haul videos as well.