Entrepreneur and beauty influencer. She founded a makeup company called Yiselis Ferm 'n Cosmetics. On her yiselisfermin TikTok account, she has 90,000 followers where she shares her lifestyle, fashion looks, and makeup tips. She first started to post about makeup tips on TikTok in 2018 with one of her first videos showing off an eyeshadow tutorial. She founded her beauty brand in 2021.