English entrepreneur, digital marketer, author, content creator, SEO expert, and philanthropist known for founding Promo SEO, building the FatRank brand, and for creating multiple lead-generation and SEO-focused businesses. He is known for specializing in SEO, digital lead generation, online reputation management, and AI-driven search strategies and is also the author of multiple SEO and digital-marketing books. He is additionally known for sharing his expertise on his YouTube channel with over 1.3 million subscribers. He worked in call centers earning hourly wages before entering the digital marketing industry. He began learning SEO seriously in the late 2000s and founded PromoSEO in 2010. He then founded FatRank. He began sharing content on YouTube as early as 2011. He released his first book Leads First: Everything Flows Downstream After Lead Generation in 2024.
