He became a sensation at Central Washington University after getting a variety of congratulatory videos to stars noticed by the stars themselves. He began hosting an online radio show and a YouTube series with his friend Jess called Jess & Jakey. He was a journalism student at CWU when he made a birthday video for Britney Spears on her 30th birthday. He got a bunch of students from the school to participate and it got Britney's attention. She retweeted it to the world. Later, he did a video for Lady Gaga, congratulating her on her fourth anniversary of her first number one song. She also retweeted it to all of her fans.